Kamis, 03 April 2014

BUSINESS COMMUNICATION



What is Communication ?

Communication (from Latin commūnicāre, meaning "to share") is the activity of conveying information through the exchange of thoughts, messages, or information, as by speech, visuals, signals, writing, or behavior. It is the meaningful exchange of information between two or more living creatures.
One definition of communication is “any act by which one person gives to or receives from another person information about that person's needs, desires, perceptions, knowledge, or affective states. Communication may be intentional or unintentional, may involve conventional or unconventional signals, may take linguistic or non-linguistic forms, and may occur through spoken or other modes.”
Communication requires a sender, a message, and a recipient, although the receiver does not have to be present or aware of the sender's intent to communicate at the time of communication; thus communication can occur across vast distances in time and space. Communication requires that the communicating parties share an area of communicative commonality. The communication process is complete once the receiver understands the sender's message.

What is Business ?

A business, also known as an enterprise or a firm, is an organization involved in the trade of goods, services, or both to consumers.Businesses are prevalent in capitalist economies, where most of them are privately owned and provide goods and services to customers for profit. Businesses may also be not-for profit or state owned. A business owned by multiple individuals may be referred to as a company, although that term also has a more precise meaning.
The etymology of "business" stems from the state of being busy, and implies commercially viable and profitable work. The term "business" has at least three usages, depending on the scope in which it is used. A business can mean a particular organization, while a more generalized usage refers to a particular market sector, i.e. "the music business". Compound forms such as agribusiness represent subsets of the word's broadest meaning, which encompasses all the activity by all the suppliers of goods and services.


What is Business Communication ?

Business communication is communication that promotes a product, service, or organization; relays information within a business; or functions as an official statement from a company.
Business communication (or simply "communications", in a business context) encompasses such topics as marketing, brand management, customer relations, consumer behaviour, advertising,  public relation, corporate communication,community engagement, reputation management, interpersonal communication, employee engagement, and event management. It is closely related to the fields of professional communication and technical communication.
Media channels for business communication include the internet, print media, radiotelevision, ambient media, and word of mouth.
Business communication can also refer to internal communication. A communications director will typically manage internal communication and craft messages sent to employees. It is vital that internal communications are managed properly because a poorly crafted or managed message could foster distrust or hostility from employees.
Business communication is a common topic included in the curricula of master of business administration (MBA) programs of many universities.As well, many community colleges and universities offer degrees in Communications.
  
 CIRCLE OF GOOD COMMUNICATION

Communication from any people involves two parties. One person as the sender and the other as the receiver of the message. When one is thinking of what to communicate, one should always think of who will get the message else, the message will not achieve the desired result or objective.



SOURCE :




Tidak ada komentar:

Posting Komentar